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MRP Prelytix unanimously selected as “Best Overall Account-Based Marketing Solution” for the third year running by MarTech Breakthrough

It takes a lot to be the best – and even more to be the best year after year after year. At MRP, we’re committed to continual ABM innovation in service of enterprise ABM success. And we’re proud to be consistently recognized by industry analysts, experts, and leaders for our ongoing efforts, and the amazing work done by our clients on our platform every day.

On that note, we’re pleased to share that MRP has the “Best Overall Account-Based Marketing Solution” by leading market intelligence organization MarTech Breakthrough. This is the third year in a row that MRP has received top honors – a hat-trick for enterprise ABM excellence!

“As companies around the world lost their in-person interactions with prospects and events due to the COVID-19 pandemic, enterprise B2B companies experienced radical disruption when it comes to connecting with target accounts that have been navigating new complexities themselves,” explained James Johnson, Managing Director at MarTech Breakthrough. “MRP Prelytix has been able to help these companies better navigate this new world, improving ABM outcomes by focusing on providing the research, practical insights and strategies clients need to stay ahead of the shift.”

This is latest in a string of analyst honors, including Leader in The Forrester New Wave™: ABM Platforms, Q2 2020 and  Global ABM Leader 2021 that recognize the unique ability of MRP Prelytix to support global enterprises in achieving  high-performance conversion, pipeline velocity, and revenue in complex operating environment. These awards are a testament to our phenomenal clients, our clear vision to provide value to them, and our collective leadership in demonstrating what truly personalized and orchestrated experiences should look like.

More information on the Best Overall ABM designation can be found here.

To learn more about MRP Prelytix’s award-winning capabilities and the value our platform can bring to your ABM program, visit



Post by Admin
Aug 13, 2021 12:00:00 AM